Faced with the ever-changing market environment, Li Home Brand has always believed that learning never ends, and continues to strengthen learning team building to meet future challenges. On August 22-23, Li Home Brand held the "Smart Empowerment to Help Li Improve" Shandong Regional Exchange Conference in Tengzhou, Shandong! Li Home Brand Marketing General Manager Chen Dongrong, regional manager Fang Yongshen, Li Home Brand Tengzhou Chairman Sun Zhuomin and more than 40 people from surrounding areas participated in this meeting.
This regional exchange meeting will bring comprehensive empowerment and improvement to the sales and service teams around brands, products, marketing tools, etc.
Comprehensive improvement, product first
Sun Youwei, general manager of the Tengzhou store of Li Home Furnishing Brand, which is deeply involved in the ceramic industry, said that he will use the high-quality resources provided by the headquarters and combine the brand's actual situation to expand the brand's local influence on a large scale.
Sun Youwei, General Manager of Li Home Brand Tengzhou Store < /span>
Fang Yongshen, regional manager of Lee Home Brand, elaborated on the brand’s new product positioning, design concepts, manufacturing processes, etc. to prepare for better entry into market competition. Help dealer teams fully understand the process characteristics and related selling points of brand products to better promote product sales.
Lee Home Brand Regional Manager Fang Yongshen
In terms of product research and development, Li Home Furnishing Brand has always spared no effort. The popular product Shuangpin Stone, the main star product Starry Sky Realm, the plain color touch series, and the Tencel Velvet series are more fashionable and novel. Cater to market consumer demand.
Shared by big names to help terminals
This training specially invited Li Home Furnishing Brand Weihai dealer Zhou Yishan and Rizhao store manager Yin Mengya to share their insights and use their valuable business experience to enhance their understanding of products and services.
Li Home Brand Weihai Distributor Zhou Yishan
Yin Mengya, Rizhao store manager of Lee Home Brand
Miduoyun CEO Xie Bin and group marketing planner Zhang Runting gave practical explanations of marketing tools to enable stores to achieve online customer acquisition and offline conversion models.
"Smart Store 2.5 Sales Tools" Miduoyun CEO Xie Bin
"Operation of Douyin Platform" Group Marketing Planner Zhang Runting
In order to let everyone have a clearer sales concept, truly understand customer needs, and facilitate order negotiation, Chen Dongrong, general manager of Li Home Brand Marketing, dug deep into and taught the secrets of store operation. skills, and provided on-the-spot answers to problems encountered by trainees in actual work.
"Improving Ability to Win the Terminal" Chen Dongrong, General Manager of Brand Marketing of Lee Home
Image optimization, win at the terminal
As the benchmark store for this event, the Tengzhou store of Li Home Furnishing Brand is presented with a new attitude. Participating dealers and store employees visited the store and had face-to-face communication and sharing with the local team, which brought a successful conclusion to this learning trip.
At this point, the "Smart Empowerment to Help Improve Li Home Brands" Shandong Regional Exchange Conference has come to a successful conclusion. We look forward to seeing you at the next stop!
